CHERYM Release Video For New Single 'Taking Up Sports'

Continuing their unstoppable rise at breakneck speed, Derry-based Northern Irish trio Cherym are delighted to announce their return with new single ‘Taking Up Sports’ released 5th July 2023 via Alcopop! Records.

Coinciding with the 2023 FIFA Women’s World Cup which begins on 20th July, the official music video for the new track was filmed at The Ryan McBride Brandywell Stadium and directed by Thomas McKeown. It sees the band take on Jordan McEneff, Sadou Diallo and Cameron McJannet from the Derry FC football team and also features Tramp vocalist Sianna Lafferty as love interest.

At its heart a love song about the stupid things we do to impress the ones we love, commenting on the single vocalist/guitarist Hannah Richardson says:

“‘Taking Up Sports’ is a love song about a time when I had a huge crush on the sporty girl who played football—even though I myself am not sporty or athletic in any way, shape, or form—and about hilariously attempting to join the football team just to get close to this person. It’s an ode to the self-proclaimed stragglers who used to get their friends to forge notes for them so they could get out of double P.E, but it’s also a little nod to the WLW community and a reminder of the ridiculous lengths we’ll go to sometimes for the person we think is worth it.”